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Respage Announces New PPC Marketing Services for the Multifamily Industry

Respage is proud to announce that we’ve recently repackaged our Pay-Per-Click services in order to make it more affordable, effective and user-friendly. The new packages now include display ad remarketing and call tracking services, so you can better understand your ROI. And to make budgeting a bit easier, the new packages also include both the advertising budget and the service fee. Click here to learn more.

One Critical Lesson Apartment Management Companies Should Learn from Cecil the Lion

Photo Credit: Earth-Touch Lion Botswana By Cojharries | CC BY-SA 3.0 The tragic slaying of Cecil the Lion dominated headlines this week as the Internet aimed its collective vitriol at Dr. Walter Palmer, the Minnesota dentist who paid $55,000 to hunt the rare, black-maned cat. Regardless of how you feel about the issue, the events that followed provide a valuable lesson in online reputation management and the role thatRead more

Engage Your Community with Colorful New Social Media Posts from Respage

Social Media is arguably one of the most important marketing tools in online advertising, with nearly 92 percent of marketers attributing the success of their campaigns to social strategies in 2014. Despite obvious benefits, however, many apartment management companies are reluctant to include social media strategies in their marketing plans. Whether due to a lack of resources or fear of a brand-tarnishing post, these companies have refrained from usingRead more

Introducing the Newest Online Marketing Tool for the Multifamily Industry: The Respage PPC Dashboard

Keeping track of the finer details of a PPC campaign is hard work, especially if you have multiple properties and Ad Groups. So after seeing how ecstatic our clients were about using the Respage SEO Dashboard when we released it in the beginning of the year, we decided to build a similar tool for PPC campaigns. Now, after months of grueling design and development, we’re proud to announce thatRead more

Our Dazzling, All-New Service Plans Push the Limits of Effective Multifamily Marketing

  You spoke. We listened. Client feedback drives innovation at Respage. And after several months of asking countless loyal customers for their recommendations, we’re thrilled to announce a brand new line of services that offers everything you could ever possibly need in a multifamily online marketing platform. Respage clients now have the option to choose from four separate product lines: The DIYer, The Socialite, The Hipster, and The SuperRead more

Respage Will Update Your Blog with a Beautiful New Template Completely Free of Charge

The Respage design team just developed five brand-new templates for your WordPress blog. To show our enthusiasm about these beautiful new templates, we’re giving existing accounts a modern design makeover completely free of charge! The five new templates allow for various layouts and styles. The traditional layout (illustrated in the image at the top of this page) consists of two columns, where blog posts fall on the left ofRead more

Why Do Clients Consider Respage as a Partner, Rather than a Vendor?

Our clients constantly say that they consider us to be a marketing partner rather than a marketing vendor. And as much as we hate to toot our own horn, we take great pride in this fact. But what is it, exactly, that makes Respage stand out among the rest? We sat down with a few members of our Client Services team to find out. First off, explains Level 1Read more

Request Online Apartment Community Reviews with Our Quick and Convenient New Feature!

Online review sites are increasingly influencing consumer behavior. According to a Search Engine Land Study conducted in July of 2014, nearly 88 percent of consumers trust online reviews. That number is up 9 points from 79 percent in 2013, and 16 points from 72 percent in 2012. With such significant strides over the past two years, there’s no reason to believe this trend will slow down soon. It isRead more

Quickly Spread the Word about Your Apartment Referral Incentives with the Newest Respage Feature

Providing referral incentives to your current renters is a great way to gain solid leads and sign more leases. But getting the word out about your referral programs can be tough. That’s why we’re introducing an all-new Respage feature that helps apartment communities market their referral programs with ease. As of March 10, the Respage Dashboard allows users to create a Residential Referral Post within our system and setRead more

Reputation Management – Why It Matters

Your apartment community received a bad review online. Now what do you do? In an increasingly connected world, ignoring that bad review is not an option. According to a recent study, almost 70 percent of prospective residents look at ratings and reviews while searching for an apartment. The same study found that a similar percentage of those searching for apartments expected communities to respond to these reviews. So whileRead more

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