The Respage Blog | Multifamily Marketing Strategies, Ideas, and News

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Multifamily marketing tips, tools, resources, cat gifs and so much more. Created by our team, for yours.

Test Drive Respage Express for Free

Respage Express, our self-service social media management tool, is made to help multifamily professionals like you save time and expand your online reach. For just $39 per month, you get the keys to our powerful social media management system. You can post to multiple sites, manage your reputation, check analytics and see competitor analysis, all from a single screen. Right now we're offering a free 30-day trial for newRead more

Twitter Gets A New Look

This week, Twitter added a large photo to the top of user profiles, similar to the banner in Facebook's new layout. The feature is available to everyone, but the old layout will remain until the user uploads a header image. The new image serves as background to the user's avatar and bio/location information. The move is designed for mobile devices. It leads Twitter's new mobile-first campaign, which also includesRead more

4 Walls Spotlight: Meet Megan Logue

Name: Megan Logue (soon to be Batdorf) Position: Client Services Representative How long have you been with 4Walls? 1 year and 4 months ðŸ™‚ What’s a typical day like for you? A typical day involves keeping in touch with my property managers and posting a mind-boggling amount of content to blogs, Facebook Pages and Twitter accounts. I also spend part of my day monitoring our properties’ pages for comments. MyRead more

How Can Blogging Benefit Your SEO Strategy?

Understanding search engines and how they rank information can be a bit tricky, especially when search engine algorithms are always changing. However, one surefire way to help improve your SEO without spending a ton of time and money is to create a blog and maintain it regularly. Not sure how this will help? Click here to learn more.

New Sweepstakes! Enter to Win an iPad!

To enter the Sweepstakes, Like our Facebook page and then click on the Sweepstakes tab to enter. Sweepstakes ends October 31, 2012. 

Using Photos in Your Social Media

A picture, of course, is worth a thousand words. But for your social media marketing campaign, all pictures aren't created equal. Most stock photography or clipart falls short because they're designed to have the broadest possible appeal. In other words, it's hard to find photos that speak to your goals, your audience, and tell your story. Finding the right images takes time — and the money to license them,Read more

A New Look at Respage

We love talking about how Respage can help you harness the power of social media. But it just got easier to show you. Our new Respage infographic is a simple display of Respage tools and how they combine to make a powerful, easy-to-use social media management system for the multifamily industry. Roll over the buttons to learn more about a feature, and as always, if you have any questions,Read more

Why Search Engine Optimization is King

What's the best way to advertise on social media — Search Engine Optimization (SEO) or Pay Per Click? According to a survey by Social Media Examiner, 65% of marketers choose SEO, making it the second most preferred strategy. Direct e-mail marketing was first at 87%, while PPC languished in sixth place at 38%. SEO scored highly because it's an organic approach. Instead of inducing consumers to click away fromRead more

Morgan Properties Chooses Respage Express as its Social Media Management Platform

Respage is happy to announce that Morgan Properties has selected Respage Express as its portfolio-wide social media management system. One of the country's largest property management groups, Morgan chose Respage Express in part because the platform's centralized dashboard enables quick and efficient social media monitoring, posting, and reputation management. Click here to learn more about how Morgan Properties will use Respage Express.

Twitter Tip: Scheduling Tweets

Many social media platforms let you pre-schedule tweets, so it can be tempting to prepare a week's worth of tweets in advance and go back to serving your customers. Our advice? Be careful. Space out your tweets and reply in a timely manner. Of all the major social media sites, Twitter's bite-sized structure and easy reach to mobile devices make it most like an actual conversation. That means yourRead more

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