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3 Critical Senior Living Website Strategies for Mobile Optimization

It’s no secret that responsive websites are preferred by search engines and Internet users in general. But when older audiences are your primary marketing target, having a responsive website becomes even more important. It’s for this reason we put together these three critical mobile optimization strategies for senior living marketing. Cross the following off your to-do list and watch your website conversions soar! Make Your Text Easy to ReadRead more

The Respage Chatbot: What Is It and Why Do Multifamily Marketers Need It?

Early last week, we officially announced our new Respage Chatbot offering. Fans of our products and services met this announcement with loads of excitement, but they also had loads of questions. This post aims to clear the whats, whys, and whens:    What is Chatbot? The Respage Chatbot is an artificially intelligent leasing agent. We’ve programmed it to answer all of the most common questions leasing agents receive fromRead more

Common On-Site Promotions Will Soon Hurt Your Apartment’s SEO Goals

Google will soon punish websites that feature intrusive intersitionals, according to an announcement published on the company’s official webmaster blog last week. The update – which will go into effect on January 10, 2017 – aims to improve the user experience of mobile search. But for the ill-prepared apartment SEO manager, it may also result in lower search rankings. In online marketing, an intersitional page is defined as aRead more

Google’s Newest reCAPTCHA Update Simplifies U/X and Enhances A.I.

Taking web security and user-friendly design to even greater heights, Google introduced its newest update to the reCAPTCHA application programming interface (API) on December 3rd, 2014. Many web users will recognize reCAPTCHA as the security feature that prompts an individual to verify that he or she is "not a robot" by interpreting text within a digital image. And for all of those who have ever failed to differentiate aRead more

Respage’s Professional Website Templates Save You Time & Money

The word 'template' implies something fixed, a rubber stamp. But Respage Website Templates aren't like that. Our sleek and professional designs are easily customizable, allowing you to quickly change colors, fonts, pictures, labels, menus, and more. Want to integrate blog headlines or add a block for current announcements? That's easy, too. Respage Website Templates offer you maximum utility and savings, integrating the community's web presence with your brand andRead more

Meadowbrook Golf Club Website Development Project Incorporates Sister Site Design Elements

Last year, Respage developed ComeHomeToMeadowbrook.com for Lindy Community to promote and provide links to resident services for Meadowbrook Apartments’ prospects and residents. This year, its sister organization, Meadowbrook Golf and Tennis Club, came to us looking for a web presence that felt coordinated, cohesive, and shared branded elements with the first site. By using a similar template, the apartment community and golf club sites look related, but the uniqueRead more

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