That which isn’t measured isn’t managed. Such is the case with Craigslist ads. Craigslist’s recent decision to disallow html means that many of your posting tool’s tracking capabilities won’t work, so you’re left to do it yourself. That’s not a bad thing. Manual audits ensure that posts are done, and done properly. Here’s how it’s done: From the Craigslist city page, type the property name and search ‘All Housing.’Read more
Maybe you're the leading wombat breeder in Milwaukee. No? Use your imagination. Regardless of your business, it helps to know what brings people to your website. Do people type "Milwaukee wombats" into Google? "Pets on Dearborn Street"? Google Analytics used to tell you what works best, but that's changed. You still get visitor numbers, but you won't know what they typed. Since most traffic comes from "long tail" searchesRead more
Last week, Craigslist eliminated the use of most HTML in posts. This means: • No more links to your website • No more images in your post • Tracking that relied on links or images won't work • If you were using HTML ads or posting tools, you need to rewrite your ads. Techies take note: TABLE, DIV, SPAN and CENTER tags are also disallowed. So where do weRead more
Join the Conversation on YouTube
Posted on October 15, 2013
Dumb YouTube comments may be a thing of the past. Literally. A few weeks ago your favorite YouTube video may have had a lot of monosyllabic comments near the top. 'Dumb!1!1' or 'Kewl!' were common, but now the commenting system is powered by Google+, allowing you to turn comments into conversations. Replies are now threaded, and you can control who sees your comments, as well as filter certain wordsRead more