Posted on August 9, 2016
Apartment marketers who fish for pageviews with clickbait can soon expect a lighter catch. According to a Thursday announcement from Facebook, the social network plans to display clickbait headlines less frequently in users’ News Feeds. The update represents yet another move in Facebook’s larger strategy to improve the News Feed user experience. In late June, a similar announcement revealed business page content would appear less frequently in News FeedRead more
Posted on August 8, 2013
This is our third installment of social media posting ideas for multifamily properties, and we’re here with another five ideas that you can incorporate into your online marketing strategy. Plus, after you read through these suggestions, check out Part I and Part II for more ideas. Amenity updates and announcements. Example: The pool opens Friday, June 2nd. Stop by the office to get your pool pass now. Or, visitRead more
Posted on July 10, 2013
If you’re looking for post inspiration for your blog, Facebook, or Twitter, we’ve got you covered. Here are another five topics that you can use to engage your residents that will enhance your multifamily property’s social media marketing strategy. Click here for Social Media Posting Ideas – Part I. Seasonal events – farmers markets, summer concerts, holiday shows, etc. Example: Don’t forget that this Saturday from 8 a.m. toRead more
Posted on May 30, 2013
Do you ever struggle to come up with creative and novel post ideas to share with your residents on your blog, Facebook and Twitter accounts? Well, we’ve done the work for you. Here are five topics that you can use to engage your renters that will work with almost every multifamily social media strategy – and check back soon for more ideas! Resident announcements – weather announcements, general maintenance,Read more
Posted on September 20, 2011
Email and social media marketing is a cheap and easy way to spread the word about special events in your community. But be careful. There's more electronic marketing than ever, and without some thought your ads will get lost in the crowd. Keep these three simple tips in mind when launching your next campaign.