The Respage Blog | Multifamily Marketing Strategies, Ideas, and News

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Our new Facebook Sweepstakes has started! Enter to Win an iPad mini!

To enter the Sweepstakes, Like our Facebook page and then look for the Sweepstakes tab (image shown below) located on our Facebook page to enter. Sweepstakes ends June 30th, 2013. For mobile users ONLY, like our Facebook Page, and then click here to enter https://respage.com/facebook-sweepstakes-form.html.

5 Things You Need to Know About SEO

SEO (Search Engine Optimization) is a buzz term that floats around a lot. But, it’s not always clear which actions benefit your SEO ranking, which are outdated, and which ones are just a waste of time. If you’re looking to drive more traffic to your website, here are five things to keep in mind before you begin your SEO campaign. Content Is King. Search engines like fresh, relevant content.Read more

Facebook Moves Front and Center on Your Phone with Facebook Home

Facebook Home is the latest offering from the social media platform, and it puts your Facebook News Feed, friends, and updates front and center on your Android phone. From the minute you turn on your phone, you’ll see a constant feed of friends' posts and photos right on your home screen. With this new offering, you’ll get moment by moment updates, as well as quick access to all yourRead more

Hope to see you at the AIM Conference next week

Respage is excited to be sponsor at the AIM Conference #AIMconf.  We will have chocolate tastings in the business lounge. We look forward to seeing friends old and new.

Google+ Local Reviews: See What Renters Are Saying About You

Getting feedback from residents is an essential part of your community’s marketing plan. And, when people are looking for their next apartment, most turn to Internet review sites to learn more about properties they’re interested in. Now, in addition to Yelp, apartmentratings.com, and Citysearch, Respage has added Google+ Local Reviews (formerly Google Places) to the sites available on the Respage Express system to help you monitor your online reputation. WithRead more

Google+ Local Reviews: See What Renters Are Saying About You

Getting feedback from residents is an essential part of your community’s marketing plan. And, when people are looking for their next apartment, most turn to Internet review sites to learn more about properties they’re interested in. Now, in addition to Yelp, apartmentratings.com, and Citysearch, Respage has added Google+ Local Reviews (formerly Google Places) to the sites available on the Respage Express system to help you monitor your online reputation. WithRead more

Customer Service Gets Social: Case Study of Accor Hotels’ Pilot Loyalty Program

Recently, Accor Hotels implemented a pilot loyalty program in Philadelphia, Chicago, New York, and Washington, D.C. at its Sofitel and Novotel properties that uses social media to learn more about customers. Employees at those hotels used Facebook, Twitter, LinkedIn, and other social media platforms to research the profiles of loyalty program members who would soon be staying with them. They then chose a gift based upon their interests, whichRead more

Why Retailers Love Pinterest

A trip to the mall takes a lot out of you. You've got to park, feed the kids, navigate the crowds, carry packages . . . you want to get what you need and go home. Pinterest brings the mall to your couch. There's infinite variety and no pressure; the site lets you kick back with a glass of wine and "window shop" at will. It makes you likely toRead more

Google Changes Its PPC Ads Policy: No More Phone Numbers

Google recently announced that starting in April, AdWords ads with phone numbers in the text will no longer be approved. Instead, advertisers who wish to include phone numbers in their ads will have to use Google's call extension feature. According to Google, this change is being made to "foster a safer, more consistent user experience across desktop, tablet, and mobile devices." But, more than anything, what this does changeRead more

Start a Movement: Use Facebook Profile Pictures to Incite Change & Spread the Word

Regardless of which side of the aisle you stand on, it’s hard not to notice the phenomenon that’s been sweeping across Facebook over the last few days. Supporters of gay marriage rights were asked to switch their Facebook profile picture to a red equal sign to represent their support, and it’s hard to deny the visual impact that this grassroots strategy has made. Taking cues from this movement, it’sRead more

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