The Respage Blog | Multifamily Marketing Strategies, Ideas, and News

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New Facebook Sweepstakes! Enter to Win an iPad Mini!

Posted on July 7, 2014

To enter the Sweepstakes, Like our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends August 31, 2014. For mobile users ONLY, like our Facebook Page, and then click here to enter!

Seen Respage’s New Facebook Analytics?

Posted on July 2, 2014

Click on 'Facebook Analytics' in your Respage dashboard. Cool, huh? Our analytics screen looks and works better. We've revamped it to mirror Facebook's own analytics screen, calculating all your insights at the top of the page. Top posts are now incorporated on the main screen so you can review your Facebook report all in one location. This includes follower demographics, engagement levels, and what posts are working best. ExportingRead more

Instagram: The New Photoshop?

Posted on June 30, 2014

Most of us are familiar with the vintage, vibrant, and distinctive photo filters that helped make Instagram a photo sharing titan. But now the service wants to be photographers' exclusive home on the web. Instagram recently announced ten photo editing tools that mimic Photoshop's most popular features. They're bundled with Instagram 6.0, now on the market, and are a response to competitors VSCO Cam and — naturally — Apple.Read more

Respage Now Features ApartmentGuide.com Reviews

Posted on June 24, 2014

We've said it before, we'll say it again: knowing what renters say about your apartment community is vital to your business. That's why Respage lets you track and analyze ratings and comments on Apartments.com, CitySearch/InsiderPages, Google+ Local, Renter's Voice, and Yelp — all on a single page. Sure, that's a pretty good list. But we recently integrated with ApartmentGuide.com for an even better picture of your online reputation. WantRead more

How Respage Helped Kaiserman Company Reduce Their Marketing Costs and Increase Their Visibility

Posted on June 18, 2014

Respage offers many tools to help the multifamily industry manage their digital marketing presence, including social media, SEO, PPC, and website services. In this case study, discover how Respage helped Kaiserman Company, a well-known multifamily property development and management company in Philadelphia, improve their digital marketing presence while reducing overall costs. Click here for the full details

Make Your New Twitter Profile Look Its Best

Posted on June 6, 2014

Those new Twitter profiles are here. The rollout is finished, and you no longer have the option to keep the old profile style. We won't debate the changes here — we just want to help your page look its best. Perhaps the biggest change? Your header photo is stretched, and loses some pixels depending on the device. The image can look blurry and important details can get cut off.Read more

SEO is for Humans, Not Robots

Posted on June 5, 2014

A long time ago, 'technical SEO' was everything. Meta keywords, meta descriptions, sitemaps, and directory submissions defined the search-friendly. No more. Today, Google wants users to find what they're looking for, and the technical side of things simply aids in that. What does this mean for your business's SEO strategy? Here's how it breaks down: Intent over Keywords Traditionally, SEO has been about understanding what keywords to rank for.Read more

Facebook is Listening

Posted on May 27, 2014

No really, it is. This week the social media giant announced a forthcoming mobile app that uses your smartphone's microphone to identify the music, movie, or TV show playing in the background. Users will then get the option to share this as a 'visual' post. Facebook promises that while no sound is stored, the data is archived. What's this mean? Your guess is as good as ours. But itRead more

Want to Know How Multifamily Professionals Use Social Media?

Posted on May 13, 2014

We recently surveyed the multifamily industry and got responses from 387 property management professionals on how they use social media. The results were interesting. First, Facebook is king. Over 96% of respondents have pages there, leaving Google+ (48%) and Twitter (37%) in the dust. Pinterest (23%), LinkedIn (21%) and Foursquare (15%) bring up the rear. Over 76% don't have apartment community blogs, presumably preferring to use Facebook for briefRead more

New Facebook Sweepstakes! Enter to Win an iPad Mini!

Posted on May 8, 2014

To enter the Sweepstakes, Like our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends June 30, 2014. For mobile users ONLY, like our Facebook Page, and then click here to enter!

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