Social Media Updates Archives - Respage

Learn with Respage

Multifamily marketing tips, tools, resources, cat gifs and so much more. Created by our team, for yours.
Friendageddon-Affect-on-apartment-marketing

Your Apartment Marketing Strategy is About to Get Clobbered by #Friendmaggedon

Posted on June 30, 2016

In case you missed it, Facebook announced some drastic changes yesterday. These changes will prioritize your friends’ posts, images, and videos so that they appear higher up on your newsfeed, where you are more likely to see them. And while that’s all well and good for you as a user, it could cause some problems for you as an apartment marketer. You can’t prioritize one thing without letting something elseRead more

Having Trouble Verifying Your Facebook Page? Here’s a Quick How-To Guide!

Posted on November 4, 2015

“How do I verify my Facebook page?” It’s a question we’ve been hearing ever since Facebook announced the newest verification process last month. And since we’ve previously explained how apartment communities can verify their Google listing, it’s only fair that we do a follow up for Facebook. Here’s a look at two different ways to validate your account. Verifying Your Apartment’s Facebook Page Verifying your apartment community’s Facebook pageRead more

How Apartment Management Companies Can Take Advantage of Facebook’s Newest Feature

Posted on June 8, 2015

Photo Credit: Facebook F8 Conference- Newsfeed QA team survey by Ian Kennedy | CC BY-SA 2.0 Social media cemented its status as a reliable source for news several years ago. But as the technology further develops, and more and more people join social networks, it appears as though social media websites will become the future of news delivery. Facebook’s most recently added feature serves as further proof that we’reRead more

Does Facebook’s New “Add a Link” Button Make Sense?

Posted on May 14, 2015

Facebook began experimenting with a new button over the weekend that allows mobile users to easily add links to status updates without switching apps or using copy and paste. Although only available to a handful of select users at the moment, experts believe that the social media company intends to use this new function to steal traffic from Google search. But given what we know about content behavior andRead more

Facebook Call-To-Action Buttons Deliver 2.5X Higher Conversion Rates

Posted on January 7, 2015

Businesses can now add call-to-action buttons to their Facebook pages, according to a recent announcement from the social media giant. And if the results from initial test phases are any indication, these buttons will cause a significant leap in page conversions. The new CTA button appears to the left of the ‘like’ button and features seven distinct phrase options: Book Now, Contact Us, Use App, Play Game, Shop Now,Read more

Reviews Are Front and Center on Facebook’s Newly Launched Places Directory

Posted on November 20, 2014

Step aside, Yelp, TripAdvisor, and Foursquare. Facebook has quietly rolled out a new feature, Facebook Places, with the goal of bringing together the best parts of all three services — information on your friends' activities, reviews, and geolocation data — all in one. Using the search bar on the landing page of Facebook Places, type in the name of a city. It will display six categories, Restaurants, Hotels, Bars,Read more

Google Plus Rolls Out New Poll Widget

Posted on October 21, 2014

Engagement is one of the key functions of social media, and now Google Plus has another tool to help with that. The new Google Plus poll widget allows users to solicit feedback from followers by asking a question and giving five answer choices, with the results displayed in a bar graph. Polling via social media is nothing new. But Facebook's elimination of its poll feature in 2012 sparked complaintsRead more

Facebook Testing Statuses with Expiration Dates

Posted on September 30, 2014

When Facebook offered $3 billion to Snapchat's CEO Evan Spiegel to acquire the popular picture messaging app, Spiegel's flat "no" didn't deter the social media enterprise for very long. According to Philly.com, Facebook's engineers took matters into their own hands, creating a new Snapchat-like feature for their users' statuses that is now in the early stages of testing. Select Facebook users might notice that, when they go to postRead more

Instagram: The New Photoshop?

Posted on June 30, 2014

Most of us are familiar with the vintage, vibrant, and distinctive photo filters that helped make Instagram a photo sharing titan. But now the service wants to be photographers' exclusive home on the web. Instagram recently announced ten photo editing tools that mimic Photoshop's most popular features. They're bundled with Instagram 6.0, now on the market, and are a response to competitors VSCO Cam and — naturally — Apple.Read more

Twitter’s New Look?

Posted on February 25, 2014

Twitter rolled out its latest homepage design over the past few weeks, making the desktop site look more like the mobile version. But Mashable says that something more radical may be in the works. An editor there was randomly chosen to test a Twitter profile that looks a lot like Facebook, with a large header photo on the left and recent tweets presented collage-style in the center of theRead more

NEWER →

Make Your Marketing Tasks Easier

Let us do the work for you!

Schedule Demo