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The Penguin, the Panda, & the Hummingbird: What Do They Mean for SEO?

2013 saw big changes in Google algorithms. Here's a quick primer on what they mean for your SEO strategy. Google Panda Launched in 2011, Google Panda is a reasonable bear, rewarding authentic sites and punishing low-quality ones. What's that mean? Lots of paid links, ads, and robotic content will push you down in search rankings. Want to please Panda? Have lots of clear, helpful, original content. Google Penguin TooRead more

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