Posted on July 13, 2012
To enter the Sweepstakes, first like our Facebook page and then click on the Sweepstakes tab to enter. Sweepstakes ends August 31, 2012.
Posted on July 5, 2012
In the social media world, one message is good. Three — or more — is better. Respage blogs don't stand alone. Every post is syndicated to Facebook and Twitter, which boosts your Search Engine Optimization (SEO) and gives your audience more chances to interact. And if you want, we can broaden your reach to YouTube and LinkedIn. Good social media strategy starts with integration, and with just a fewRead more
Posted on June 27, 2012
Respage Express users now have easy access to Facebook Analytics. When logging into the self-service tool, customers will see an 'Facebook' option in the 'Analyze' section. Clicking brings up a 'Likes' table, as well as numbers for Total Reach, Page Engaged Users, Post Impressions, Fan Adds, and Check Ins. Statistics can be viewed one campaign at a time. The feature responds to customer requests for more comprehensive analytics. RespageRead more
Posted on June 25, 2012
Your blog is a dynamic, locally-focused place for residents to meet and share ideas with you. It's busy, so people miss things. But now they don't have to. For just $20 extra per month, Respage will email a blog newsletter to your residents and contacts. The newsletter contains a month's worth of posts, allowing your audience to read and learn at their convenience. The feature is an environmentally-friendly wayRead more
Posted on June 18, 2012
Let's face it: posting to social media is a chore. All those logins and passwords to remember, interfaces to navigate, cutting, pasting, typing, re-typing…and that's all before your post is live! We'll let you in on a secret, though: at Respage, we love posting. How much? Well, we're happy to post everything for you. Yes, every single thing. And if you insist on doing it yourself, our self serviceRead more
Posted on June 14, 2012
Social media never goes to sleep. But you have a property to manage, and you can't always duck away from your residents to check Facebook or Twitter comments. Let Respage do it for you. If you choose, we'll monitor your social media pages up to seven days a week, responding to comments as they come in. You don't even have to log in to see them, because we e-mailRead more
Posted on June 7, 2012
You’ve been in the multifamily industry for a long time. You got in on the ground floor of social media, and you know how to make it work for you. Still, serving residents and growing your business takes time. That’s why we created Respage Express. Respage Express is our self-service social media management tool created especially for multifamily professionals. You know what your audience wants, and when they wantRead more
Posted on June 1, 2012
As of today, all Facebook administrators are not created equal. If your apartment community maintains a Facebook page, this is a welcome development. Previously, all admins had the same powers; one admin could even remove another, which left pages open to hijacking by disgruntled employees. Now, Facebook has instituted a five-tiered admin structure, detailed in the chart below: Powers are allocated according to responsibility, with only the 'Manager' controllingRead more
Posted on May 31, 2012
Last week Facebook started rolling out its promoted posts feature to page administrators. Here are the basics: Promoted Posts let you amplify your status updates. For a fee, Facebook guarantees that your post will show up in the feeds of people who've 'liked' you. You have access to this tool when you see a 'Promote' option next to your status update box. (The tool kicks in once you hitRead more
Reputation Monitoring: the Respage Difference
Posted on June 20, 2012
Picture it: you're waiting to cross the street. A stranger comes up to you. They ask you the time. Is there a deeper meaning here? Why did the person approach you? Do they like your haircut? Do they think you look good in red, or that you need a new pair of shoes? Maybe. But probably not. All they asked for is the time. Reputation monitoring algorithms score everyRead more